Usher says his Super Bowl halftime show will be longer than past shows: 'That was a huge strategic thing'

Usher says his halftime show will be a bit longer than others in the past. The perks of being the King of R&B.

April 30, 2025 · 1 min · 58 words · Stephanie Bell

Viewers of this upcoming Sunday’s Super Bowl halftime show might notice a little something extra: time.

“That was a huge strategic thing that happened between me and my agency.”

But he says he’s especially inspired by last year’s headliner.

Usher

Usher.Kristy Sparow/Getty

ET on CBS and streaming on Paramount+.

Rihanna performs onstage during the Apple Music Super Bowl LVII Halftime Show at State Farm Stadium on February 12, 2023 in Glendale, Arizona.

Rihanna performing during the 2023 Super Bowl Halftime Show.Ezra Shaw/Getty